Guest WiFi for Restaurants

Saturday service. 87 booked. 40 walked in. You know nothing about the 40.

Your reservations system captures guests who planned ahead. CaptiveWiFi captures everyone who actually walks through the door - walk-ins, bar guests, event attendees and regulars who never book. Verified data, instant CRM sync, live floor team dashboard.

Saturday service - Live Guest Dashboard
87
Covers booked
40
Walk-ins captured
23
Returning guests
127
Total covers
Connected guests
T3
Priya Patel
14th visit - VIP
Returning
T7
Marcus Webb
Walk-in - First visit
New
B2
Sarah Kim
Bar guest - Birthday today
Birthday
T12
James Carter
Walk-in - No reservation
Captured
Trusted by leading restaurant groups
Aqua Zuma Chotto Matte Roka Sticks n Sushi Comptoir Libanais Aqua Zuma Chotto Matte Roka Sticks n Sushi Comptoir Libanais
The blind spot

Your reservations system knows who booked. Not who showed up.

SevenRooms, Collins, ResDiary - they're exceptional tools for the guests who planned ahead. But in most restaurants, 30 to 40 percent of covers on any given night are walk-ins, bar trade, event guests or regulars who simply never book. These guests generate real revenue and leave no trace.

40%
Of covers in most restaurants are walk-ins
Bar guests, spontaneous diners, event attendees, regulars who never book online. Your most loyal guests are often invisible to your reservations system.
0
Data from a walk-in who never books online
No email. No marketing consent. No visit history. A guest who has dined with you twelve times is a complete stranger to your CRM if they always walk in.
5x
More valuable over a year than a one-time diner
A regular who visits monthly is worth five times a first-time diner over twelve months. Without their data, you cannot market to them, win them back, or reward their loyalty.

70% of guests are more likely to return to venues that offer personalised experiences. First-party WiFi data is how you make that happen at scale.

How it works

From WiFi connection to CRM profile in seconds.

1
Guest connects to WiFi
Your branded CaptiveWiFi portal loads. Name, email, consent captured in under 30 seconds. Returning guest? They're online before they sit down - One Login recognises them automatically.
2
SevenRooms profile created or enriched
New guest? A SevenRooms profile is created instantly with verified data and consent record. Returning guest? Their profile is updated with the latest visit. Tags applied automatically.
3
Floor team sees the full picture
The Live Guest Dashboard shows every connected guest - walk-ins, bar guests, regulars - with their visit history, VIP flags, birthdays and allergy alerts. Before they reach the table.
Built for restaurants

The features that matter to front of house.

Live Guest Dashboard
Every connected guest visible in real time - their SevenRooms profile, visit count, VIP status, birthday flags and allergy alerts. Your floor team knows who just walked in.
Walk-in capture
Every guest who connects to WiFi - whether they booked or walked in - is captured with verified email and consent. Your CRM grows with every service, automatically.
Automatic guest tagging
First Visit, Returning, VIP, Lapsed, Birthday, Allergy - applied automatically in SevenRooms based on WiFi behaviour. No manual tagging from your team.
One Login - regulars recognised instantly
A returning guest connects to WiFi and is recognised in under a second - no form, no friction. They're online before they've read the menu. Every visit, every location.
Feedback and review management
Post-visit NPS surveys triggered automatically after WiFi connection. Positive feedback routed to Google Reviews. Negative feedback routed to your team before it goes public.
Nationality Detection
Device language detected at WiFi connection. International guests identified automatically - no form field needed. Syncs to SevenRooms and Klaviyo for language-specific marketing.
Works with your stack

Connects to the platforms restaurants already use.

CaptiveWiFi integrates directly with the reservations, CRM, loyalty and email platforms your team uses every day.

FAQ

Questions from restaurant operators.

Does this work for guests who never made a reservation?
Yes - this is one of the core reasons restaurants use CaptiveWiFi. Walk-in guests, bar visitors and event attendees all connect to WiFi and are captured automatically. Your reservations system only sees the guests who planned ahead. CaptiveWiFi sees everyone.
We use SevenRooms. How does this work alongside it?
CaptiveWiFi is an Official SevenRooms API Partner. WiFi guest data syncs directly into SevenRooms - new profiles are created for guests who aren't already in the system, and existing profiles are enriched with verified visit data. Guest tags (First Visit, VIP, Lapsed, Birthday) are applied automatically.
Will guests actually connect to the WiFi?
WiFi opt-in rates in restaurants typically run at 60-80% of covers during a service. The portal takes under 30 seconds and guests get immediate, fast WiFi access in return. The One Login feature means returning guests connect instantly - no form at all.
How long does setup take?
For most restaurant setups, the CaptiveWiFi portal is live within a day. If you're connecting to SevenRooms or another CRM, integration typically takes under an hour with our setup team. No hardware changes required if you already have a compatible WiFi system.
Is this GDPR compliant?
Yes. Every guest who connects provides explicit marketing consent at the portal. CaptiveWiFi stores a full consent record - timestamp, exact wording shown, IP address - against every profile. Guest profiles encrypt automatically after 365 days of inactivity. A full DPIA is available on request.
We have multiple sites. Does it work across all of them?
Yes. CaptiveWiFi is built for multi-site restaurant operators. One Login means a guest who visits your Soho site and your Edinburgh site is recognised at both - their profile enriched across your entire estate. You can see which guests visit multiple locations and segment them accordingly.